16/03/2010 posted by IonLeap Comments (0)

Our reading and your content writing

Content writing at Ion Leap is better because our writers spend lots of time reading. We read for a purpose – to be better at providing what your readers want. Good content writing is reader focused.

15/03/2010 posted by IonLeap Comments (1)

Content writing changes. Your blog writer ready?

More than anywhere else, with the Google algorithm change is a constant. This will require lots of changes from your blog writer in 2010. Make sure your content writing is keeping up.

13/03/2010 posted by IonLeap Comments (0)

Content writing catapults websites higher

There are no gimmicks in content writing that succeeds for search. Get the most from your investment in SEO by adding great content writing to your website, and lots of it.

11/03/2010 posted by IonLeap Comments (0)

Content Writing vs Billboards

Content writing is a better long-term marketing investment. It will be on your website, waiting to intersect with prospects the moment they’re seeking solutions like yours on search engines.

8/03/2010 posted by IonLeap Comments (1)

Content Writing vs Radio Commercials

In New York, Los Angeles, or Chicago you’ll pay $4000 to $8000 per week/per station for people to hear (then forget) your phone number. Reach them when they’re reaching out – with search.

1/03/2010 posted by IonLeap Comments (4)

1 year of content writing = cost of 1 print ad

Your return on investment in content writing for your website is going to be far greater than any other media.

24/02/2010 posted by IonLeap Comments (1)

That kid will be a good blog writer

A successful blog writer uses their ears far more often than they use their keyboard.

21/02/2010 posted by IonLeap Comments (4)

Is content writing getting too thin?

With the decreasing amount of time and concurrent fragmentation of options, those who are writing content that’s less deeply researched, less thoughtfully developed, are likely doing just what the market demands.

18/02/2010 posted by IonLeap Comments (3)

Why content writing matters

Google and Bing think content writing on your website is very important. But they thank you very much for ignoring this. The more you ignore your content, the more money they make.

15/02/2010 posted by IonLeap Comments (0)

Blog writer with a point

“Have a point. It makes it so much more interesting for the listener!”
– Steve Martin to John Candy [...]