1/03/2010 posted by IonLeap Comments (1)

1 year of content writing = cost of 1 print ad

Your return on investment in content writing for your website is going to be far greater than any other media.

15/02/2010 posted by IonLeap Comments (0)

Blog writer with a point

“Have a point. It makes it so much more interesting for the listener!”
– Steve Martin to John Candy [...]

14/02/2010 posted by IonLeap Comments (0)

Content writing. Step 1 – know thy audience

Effective content writing can’t really speak to your best prospects until you know them fully. When you do know them, it’s nearly unstoppable.

31/01/2010 posted by IonLeap Comments (6)

Strategy-driven content writing

Content writing and management will always be the thing the search engines reward…

31/01/2010 posted by IonLeap Comments (1)

Does your blog writer speak Google-ese?

Great blog writer copy is what your prospects want, but it’s not enough. If your blog writer doesn’t speak the language of the search engines, you’ll never be found by your prospects.

25/01/2010 posted by IonLeap Comments (5)

Content writing. Not gimmicks.

Content writing that attempts to honestly and consistently build a good solution for consumers will be rewarded because it’s exactly what people are trying to find.

18/01/2010 posted by IonLeap Comments (2)

Blog writer team ranks you how high?

Our blog writer teams can get you much higher on Google organic rankings. It takes patience, commitment and regular content of real value to your readers.

15/01/2010 posted by IonLeap Comments (1)

Google = Human

Like a real human, the Google algorithm has a lot of old fashioned values.

10/01/2010 posted by IonLeap Comments (0)

Writing Blogs in 2010

While the changes may seem like they’re coming slowly, things will continue to move in the Internet and information industries that will affect how we create content for the web.

8/01/2010 posted by IonLeap Comments (0)

Building a web resource? Or renting a brand in Adwords?

If your entire search strategy is built around buying keywords, you’re not building a lasting, valuable brand. On the web, that means content, content, content.