Content writing – somethin’ on

When it looked like the entire Internet was going to be shrunk down to the size of a cell phone, the pundits were predicting the end of content writing for websites; the screens would be too small to read. These were the same experts who predicted that the Internet would replace the printed book and newspapers would die forever.

After the hype dies down from these new technology introductions, content wins again. And with the advent of all these new technologies, there are simply more channels for viewing the content. The question is, where will the content writing come from to fill all these outlets?

Bruce Springsteen had it right in his song, “57 Channels (And Nothin’ On).”

Now, to butcher Bruce’s lyrics to suit my own ends. My edits in italics -

I bought a bourgeois house in the Hollywood hills
With a trunkload of hundred thousand dollar bills
Man came by to hook up my high speed Internet, see
We settled in for the night my baby and me
We clicked ’round and ’round ’til half-past down
There was fifty-seven million websites and no content writing on

Well now lots of content, my baby couldn’t wait
So I paid a fortune for a faster baud rate
A whole lot faster than my Japanese car
I came home, plugged it in, counted my lucky stars
A message came back from the great beyond
There’s fifty-seven million websites and no content writing on

Well we might’ a made some friends with some billionaires
We might’ a got all nice and friendly
If we’d made it upstairs
All I got was a note that said “Bye-bye John
Our love is fifty-seven million websites and no content writing on

So I bought a .44 magnum it was solid steel cast
And in the blessed name of Elvis well I just let it blast
’Til my PC lay in pieces there at my feet
And they bsted me for disturbin’ the almighty peace
Judge said “What you got in your defense son ?”
“Fifty-seven million websites and no content writing on”
I can see by your eyes friend you’re just about gone
Fifty-seven million websites and no content writing on
Fifty-seven million websites and no content writing on

Doing our part to put somethin’ on

A glut of outlets and a company like Ion Leap are made for each other. When you’re ready to fill your website with content that won’t make Bruce Springsteen want to pump his PC full of lead, contact Ion Leap. We’ve married the art of great content writing with the science of search.