24/02/2010 posted by IonLeap Comments (1)

That kid will be a good blog writer

A successful blog writer uses their ears far more often than they use their keyboard.

21/02/2010 posted by IonLeap Comments (3)

Is content writing getting too thin?

With the decreasing amount of time and concurrent fragmentation of options, those who are writing content that’s less deeply researched, less thoughtfully developed, are likely doing just what the market demands.

18/02/2010 posted by IonLeap Comments (2)

Why content writing matters

Google and Bing think content writing on your website is very important. But they thank you very much for ignoring this. The more you ignore your content, the more money they make.

15/02/2010 posted by IonLeap Comments (0)

Blog writer with a point

“Have a point. It makes it so much more interesting for the listener!”
– Steve Martin to John Candy [...]

14/02/2010 posted by IonLeap Comments (1)

Content writing. Step 1 – know thy audience

Effective content writing can’t really speak to your best prospects until you know them fully. When you do know them, it’s nearly unstoppable.

11/02/2010 posted by IonLeap Comments (1)

Content writing – somethin’ on

With the advent of the iPad and other larger-screen portable devices, the need for content is more urgent than ever.

4/02/2010 posted by IonLeap Comments (0)

Content writing and beyond

When we create content for our clients, it means a lot more than writing. Brand building online includes video, audio, writing, and more.